Senior Expert Tracking Engineer (m/f/d)

• In close alignment with diverse stakeholders, you define comprehensive tracking standards and scalable data architectures for our web and native app environments.
• Together with native app developers, you design and maintain mobile measurement setups across iOS and Android, including deep links and attribution.
• You develop and maintain our server-side Google Tag Manager setup alongside client-side containers to ensure seamless first-party data processing.
• You drive the end-to-end Amplitude implementation by building structured event taxonomies, detailed tracking plans, and robust data governance models.
• You test new application releases for tracking accuracy, analyze bugs with precision, and drive timely fixes with software engineering teams.
• To safeguard reporting integrity, you continuously monitor tracking data quality against Snowflake, proactively resolving data gaps and pipeline breaks.
• You translate business and product initiatives into technical tracking requirements, aligning measurable goals with digital analysts and product managers.
• You empower cross-functional teams with actionable data analyses to support evidence-based decisions, documenting all architecture concepts transparently in Confluence.
• You actively leverage AI tools like Claude to accelerate implementation tasks, automate validation tests, and streamline technical documentation processes.

• You bring over five years of professional experience in digital analytics implementation or tracking engineering within complex digital platform environments.
• You have solid hands-on experience in tracking native iOS and Android applications, including practical network debugging using tools like Charles.
• Proven expertise in server-side tracking setups using server-side Google Tag Manager or equivalent enterprise architectures distinguishes your profile.
• You possess advanced Google Tag Manager skills, including custom template development, paired with a solid working command of JavaScript and SQL.
• Practical experience validating data pipelines with Snowflake or equivalent cloud data warehouses, alongside a solid grasp of GDPR and TDDDG, is required.
• You demonstrate strong analytical thinking and work independently, setting priorities proactively and escalating critical project risks at an early stage.
• Confident communication skills enable you to collaborate effectively across technical development teams as well as commercial business stakeholders in fluent English.

Nice to have:

• Experience with Amplitude, mobile attribution tools like Adjust, JSON Schemas, and A/B testing implementations brings distinct added value to your daily work.
• Practical exposure to Python, Linux, reading Swift or Kotlin code, technical AI tools like Claude, or German language skills perfectly completes your profile.

• Your freedom: pro rata mobile working and flexible working hours
• Your team: open, familiar, appreciative culture including team events
• Your environment: dynamic, innovative and agile working environment
• Your role: high level of personal responsibility and freedom to implement your ideas
• Your development: regular trainings and seminars in our academy
• Your four-legged friend: dogs are welcome in our offices (campus)
• Your health: numerous offers for preventive care, fitness, Yoga@work, etc.
• Your benefits: employee discounts, company leasing bikes, company pension plan and much more

Does the job advertisement sound interesting to you?

Then apply now! Together with your passion, we can make a big difference to make the coexistence of people and animals easier, better and happier.

This position will be filled at Fressnapf Tiernahrungs GmbH within Fressnapf | Maxi Zoo.